Free Social Media tools for Planning a Social Media Marketing Strategy
Social media planning is an intrinsic process that takes place only with the help of a prescribed set of free social media tools. These tools not only enhance the working of social media but also help in monitoring how many people actually used them. Moreover, when new updates hit the social media, these tools help in monitoring the reach and benefits of it. Again, since the tools are totally free of cost, these tools are used prominently. There is a list of tools that are currently used by social media marketers.
Most prominently used free social media tools
There are a lot of free social media tools that are available these days. The people who are most benefitted by these tools are the aspiring marketers. The following are some of the most prominently used at present:
- Content Cal
As the name suggests, Content Cal is a tool that is used for publishing content on social media platforms. Then, it also helps to process and schedule the content if not to be used in the present situation. It moreover helps to share a content which is published on the website directly with the clients. One of the benefits of such free social media tools is that it is suitable for any kind of personal or business use. Then, the edit history can also be viewed. However, this tool functions only with the support of social media apps.
CoSchedule is one of the best free social media tools that was founded in 2014. It serves beneficial by getting a better view of the scheduled posts. Similarly, it helps a particular division of work to be divided amongst a team of social media marketers. It furthermore avoids all sorts of confusions regarding the aspects of work distribution. Thirdly, it also helps track the number of projects that are completed and pending. Finally, it also creates positive visible results.
Rather called as an umbrella term for managing the social media, Hootsuite is one of the popular free social media tools in use. One way that it serves purposeful is by making the process of content curation easy. Moreover, it is also considered as a good source for Returns of Investment. It is furthermore used in managing the workflows and to check the work assigned. Correspondingly, it also develops more tools for the ease of the user.
Other free social media tools
There are many other free social media tools that make the work of social media marketers simpler than what we can imagine. The following are the other tools which are used:
- Sprout social
As the name suggests, Sprout social aims to build brand connections amongst the users of various brands. Sometimes, it may also pave the way to world level communications too. Moreover, it is used to measure the impact of the content and social media listening. Likewise, it also gives scope for upgrading and updating the brand-oriented information, whenever there is a need. It additionally provides knowledge on the latest social media campaigns too. Further, this tool is also used to increase the levels of brand awareness of the clients. Finally, it helps to track down and to overcome the strategies of the competitors too.
When the users are in a situation of exigency, Buffer is the best option provided to the users. Using such a platform, posting and publishing are enabled in the same platform. It uniquely allows adding or deleting members from a particular social plan. This kind of free social media tools makes the analysis of the results quick and easy. Again, this tool is also fully automated to be used by the newcomers. As a result, the user’s engagement in social media fruitfully is increased.
I hope the article helped you to understand more about the various free social media tools. If you have any doubt regarding this topic, please make sure to comment, the professional techies at Dotz Web Academy are always happy to help you. Dotz Web Academy is one of the best Digital marketing Institution in Kerala. We offer high-quality service in Digital Marketing and Search Engine Optimization.